Photography and Militaria
It's said a picture is worth a thousand words and nothing could be more true. That's why so much space is devoted to pictures in catalogs, books and just about every other media used to sell something. I see a lot of really bad photos on our web site so I thought I would write this little article to maybe help someone.If you're selling militaria on the internet then photos of the pieces should be considerd an absolute must. And taking it a step further, "good" photos....
Years ago in the "olden days" of Der Gauleiter I offered an auction service for several years. This required that I photograph the pieces for the catalog (and develope and print and diddle with them. Thank God for digital photography!) I was able to learn a few things about shooting pics of militaria and thought I would pass them along for what they're worth.
There are several things you have to consider when taking your pics. The ones that seem to cause most people to screw up are lighting, focus, exposure and composition. All seem simple enought but it just ain't so. Forutnately with todays digital cameras you can just keep trying till you get it right... no wasting film and developing to see your results. You see what you got at once and just shoot again if it doesn't look right. There's really is no reason not to have good photos of your stuff.
Lighting: First you have to have "enough", then you need to know how to use it. What you have to look out for is shadows. These can really make it hard for someone to pick our details in a photo. You can use lights; professional lights are best but it you don't want to spend a lot, and you really don't have to, try this. I've use a pair of clip on type work lights that I got at an auto supply store. I put one on each side of the piece and balanced them to eliminate shadows. Another trick that works very well is to shoot the pics outdoors on an overcast day. If you can stand ourside in the daytime and not see your own shadow, you're in business. You can get great pics with no shadows at all. A flash seldom works well unless you "bounce" it.

Focus: This seems obvious but it's surprising how many people will mess up. I notice that it's usually because they tried to get too close to the item and their camera won't focus at that short distance. Having the piece a little smaller in the pic is better than having it out of focus. And as a side note... many collectors think that an out of focus pic is the sign of someone trying to pass a fake.
Exposure: This goes along with lighting. Make sure the picture is bright enough to see the details of the piece. If it comes out too dark then shoot it again. Adjust your camera or lights to get a good shot.
Composition: Don't try to be "artistic". You're not shooting pics for an art magazine! You're trying to show the buyers exactly what you've got, nothing more. Just straight forward shots are best. And watch that background. No one wants to be distracted by a lot of clutter behind the piece. Shoot on as plain a background as you can.
Finally, even the best shots can use some "tweeking". After you shoot the pics it's always a good idea to make some final adjustments. You can use a photo program to do this. I use Paint Shop Pro 5 and it's great. I can adjust the brightness, contrast, crop and just about anything else that needs to be done before I publish the pic.
Doing it right really takes no more time than doing it wrong. Good pics will make your ad look better and increase your sales. It's worth it. You can also find some tips on photos in our web site's HELP section.

Bob Treend, "Photography and Militaria", Militaria Blog, 2009
Labels: militaria web site, photos, selling militaria



